GRAPHIC DESIGN
Art(ish) THEORY has worked with Fortune 500 companies, national non-profit organizations, major universities, hospitals, political consultants and those running for public office, and dozens of small businesses to connect to their target audiences and tell a visual story.
Check out a select sampling of work below. (Click thumbnails for full image or for more images.)
The 2017-2018 Manship School Annual Report was meant to cast a new vision for what an annual report for a top-tiered communications school can and should be. Working closely with the Director of Communications, the Annual Report had many unique challenges, the most pressing of which was to condense large chunks of information into a format that was visually driven, easy to digest, and professional.
Bean and Barley is a small, private business on the Mississippi Coast that caters to providing local coffee, beer, and art to the community. They expressed a desire to feel professional, knowledgable, and at the same time approachable. Branding included logo, ads, signage, marketing language, and store design.
The 2018 Rebrand for Baker Animal Hospital set out to 1) establish a calm yet striking color identity 2) visually signal that the hospital was exclusively a dog and cat hospital and 3) strike a balance between professionalism and the casual, comfortable atmosphere of the clinic.
This family Haggadah for a Messianic Passover was designed and arranged by request for 2017. The language, structure, and visuals were created to make it more compelling for children and easier for families to celebrate the meal together and discuss the various theological implications easily.
Logo variations for a proposed start-up that came from mass layoffs of a power plant. The design is based on a gasifier used at the plant.
Big Oak Market was a startup company on the Mississippi coast that offered an old-fashioned, neighborhood grocery market experience that specialized in organic, all natural foods. This logo came from the exploration phase of the company which included full branding to help sell investors.
This logo was part of BigFish LLC’s 2013 AAF Memphis American Advertising Award (ADDY) winning re-brand for NEA Baptist Charitable Foundation’s annual duck hunting competition, the Duck Classic. Run by the charity arm of NEA Baptist Clinic, the largest medical group in Northeast Arkansas, the competition helps raise money annually for Medicine Assistance Program, HopeCircle, Center for Healthy Children, Wellness Works, and ShareHope.